EXPERT AND NOVICE SKIIERS FIND RARE COMMON GROUND
New WINDSTOPPER® insulated shell jackets provide an extra dimension of comfort both groups have been looking for
(Elkton, MD — January 16, 2006) Expert skiers and snowboarders don’t like to cross paths with the throngs of weekend riders, much less share something in common with them. But the truth is that a new type of outerwear has exactly what these two opposing crowds need.
WINDSTOPPER® insulated shell jackets are completely windproof with maximum breathability. They provide maximum warmth by keeping warm air in and cold air out, while allowing perspiration to escape. This combination is what makes WINDSTOPPER® garments unique, and so appealing to anyone wishing to neutralize the effects of the cold and wind chill.
Regardless of ability level, all skiers sweat. By allowing moisture vapor to escape, the WINDSTOPPER® jacket wearer stays warm and comfortable longer without overheating. Garments that don’t breathe can cause a clammy, damp feeling inside the jacket as perspiration builds up. Get caught on a cold and windy ski lift in a jacket that doesn’t breathe and the chill can end any day too soon.
In addition to the unique combination of windproofness and maximum breathability, WINDSTOPPER® garments are water resistant to shed snow, flying powder, light rain and other moisture. This protects jacket insulation from getting wet and losing its ability to trap warmth. A water repellent finish on the outside of the jacket also provides a faster drying time.
The lightweight warmth and protection of WINDSTOPPER® insulated jackets make them ideal for skiing, snowboarding and everyday activities. Look for them from leading brands including Arc'Teryx, Bonfire, Cloudveil, LL Bean, Quiksilver, Rossignol, Salomon and The North Face.
ABOUT W.L. GORE & ASSOCIATES:
Perhaps best known for its consumer products like GORE-TEX® fabric and ELIXIR® guitar strings, Gore is a leading manufacturer of thousands of advanced technology products for the electronics, industrial, fabrics and medical markets. The company is headquartered in Newark, Delaware, and employs approximately 7,000 associates in 45 facilities throughout the world. For more information about W. L. Gore & Associates, Inc. and GORE™ products, call 1-800-431-GORE or visit www.gore-tex.com.
Contact:
Cynthia Amon
W.L. Gore & Associates, Inc.
Desk: 410.506.2647
Cell: 443.553.0333
camon@wlgore.com
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